2024 Ford F-150

Tough this smart can only be called F-150®

Three Ways to Outstanding Performance

There's more than one way to get powerful capability from F-150® trucks. It can easily be captured with a range of powertrain options across the lineup.

Gas Power

The engines that have driven powerful performance for generations are at the core of F-150® trucks. From the mighty 3.5L EcoBoost® V6 to the monstrous 5.2L Supercharged V8, you'll receive remarkable towing, hauling and off-road capability.

Hybrid Strength

Get powerful capability you demand. With the combined forces of gas and electric power, the 3.5L PowerBoost® Hybrid V6 delivers a hefty 11,200 lbs. of towing muscle. Plus, outstanding Pro Power Onboard electrical output (7.2kW).

All-Electric

With a massive 775 lb.-ft. of pin-you-to-your-seat torque, the all-electric F-150® Lightning® also delivers most electrical power output from the Pro Power Onboard - so can also power your home's lights if they go out.

Performance

So Much Power, So Many Possibilities.

Immense power comes in all sizes. Whether you're looking for the perfect work truck to move your crew, tools and cargo - or a powerful weekend warrior with remarkable endurance that allows you to assert your freedom to go further longer - we've got a powertrain fit for the job.

3.5L PowerBoost® Hybrid V6

With the hybrid engine not only will you get exceptional capability courtesy of a strong 430 horsepower* V6, and a class-leading 1,755 lbs. payload. *

*Class is Full-sized trucks under 8,500 lbs. GVWR. Max payload of 1,755 lbs. available on SuperCrew® 5.5' box 4x4 with available 3.5L PowerBoost® Hybrid engine. Max payload varies and is based on accessories and vehicle configuration. See label on door jamb for carrying capacity of a specific vehicle..

5.2L Supercharged V8

Straight up, you'll experience a best-in-class 720 horsepower* jaw-clenching adrenaline surge as you white-knuckle your way over dry cracked earth. Enough said.

*Horsepower ratings based on premium fuel per SAE J1349 standard. Your results may vary.

Towing and Hauling

There's tons of capability at the ready. That's because the 2024 F-150® pickup delivers an astounding class-leading available tow rating up to 13,500 lbs. * and 2,445 lbs. ** payload. All the power you need to haul tools, camper or whatever.

*Max towing of 13,500 lbs. available on F-150® SuperCrew 6.5' box 4x4 with available 3.5L EcoBoost® V6 engine. Class is Full-Size Pickups under 8,500 lbs. GVWR. When properly equipped. Max towing varies and is based on accessories and vehicle configuration.
**Max payload of 2,445 lbs. available on F-150® Regular Cab 8' box 4x2 with available 3.5L EcoBoost® V6 engine. Class is Full-Sized Pickups under 8,500 lbs. GVWR. When properly equipped. Max payload varies and is based on accessories and vehicle configuration. See label on doorjamb for carrying capacity of a specific vehicle.

Off-Roading

In order to tackle the some of the worlds most grueling terrain's you need a truck that's engineered for that very reason. That's why Ford offers a rugged, powerful line of off-road trucks. Ford F-150® Raptor R, Raptor®, TREMOR®, and the STX® FX4® pickup.

Professional driver on a closed course. Always consult the Raptor supplement to the Owner's Manual before off-road driving, know your terrain and trail difficulty, and use appropriate safety gear.

Tandem Force of Capability

The F-150® PowerBoost® Full Hybrid V6 features advanced engineering and technology that optimizes power and capability. In turn, generates countless possibilities with astounding performance - whether on the job or on vacation.

One Engine, Two Technologies

The Ford 3.5L PowerBoost® Full Hybrid V6 engine is an army of one. Harnessing the combined efforts of gas combustion and electric energy to achieve exceptional performance. It's the type of raw power that gives this hybrid a max towing capacity of 11,200 lbs., 430 horsepower and 570 lb.-ft. of torque.††

Energy Boost

Not only will you get exceptional performance on the road, but with the 3.5L PowerBoost® Full Hybrid V6 engine, you can also receive great power in the truck bed. 7.2kW of electrical power - the highest available from the Pro Power Onboard.

Design

Designed To Get Things Done

Whether you use your F-150® truck for work or recreation, every feature is engineered for a specific goal - to help you make easy work out of the toughest jobs. With intelligent functionality already built-in, everything from hauling to home renovation to tailgating just got better.

Pro Access Tailgate

New for 2024, a new tailgate with an integrated swing gate allows you to get up to 19-inches closer for quick and easy access to the bed even when hooked to a trailer.

Pro Power Onboard

Keep productivity moving even in locations where an outlet isn't accessible. Electrical power is at the ready with multiple outlets integrated in the truck bed.††

Flip and Fold Seats

Go ahead, pack heavy. Flip one or both seats for added versatility to accommodate extra cargo when needed most.

Technology

It's One Smart Truck

Loaded with intelligent technology to help make doing things while on the job or for recreation go smooth. Now you can load up, tow and work from just about anywhere.

Hands-Free Highway Driving

Let go of the wheel and help reduce the stress of driving with available BlueCruise. Experience the magic of hands-free highway driving on 97% of controlled access highways in U.S. and Canada.

Towing Tech

Innovative towing technology helps make trailering and loading up easy. Integrated features like Pro Trailer Backup Assist™ and Pro Trailer Hitch Assist™ help make hitching up and backing up go smoothly and confidently.

Head-Up Display

Real-time driving information is projected onto the windshield so your eyes don't leave the road.

FAQs

All models and Manufacturer's Suggested Retail Prices of the 2024 Ford F-150® are on the models page.

Estimated Net Price is the Total Manufacturer's Suggested Retail Price ("Total MSRP") minus any available offers and/or incentives. Incentives may vary. Excludes taxes, title, and registration fees. For authenticated AXZ Plan customers, the price displayed may represent Plan pricing. Not all AXZ Plan customers will qualify for the Plan pricing shown and not all offers or incentives are available to AXZ Plan customers.

The available max tow weight rating for F-150® pickups vary depending on model and engine size. The highest max towing capacity is 13,500 lbs. *

*When Properly equipped. Max towing of 13,500 lbs. available on F-150® SuperCrew 6.5’ box 4x4 with available 3.5L V6 engine. Class is Full-Size Pickups under 8,500 lbs. GVWR. When properly equipped. Max towing varies and is based on accessories and vehicle configuration. See label on doorjamb for carrying capacity of a specific vehicle.

The available max payload rating for F-150® trucks is 2,445 lbs.

*When Properly equipped. Max payload of 2,445lbs. available on F-150® Regular Cab 8’ box 4x2 with available 3.5L EcoBoost V6 engine. Class is Full-Size Pickups under 8,500 lbs. GVWR. When properly equipped. Max payload varies and is based on accessories and vehicle configuration. See label on doorjamb for carrying capacity of a specific vehicle.

  • 2.7L EcoBoost® V6
  • 5.0L Ti-VCT V8 Engine
  • 3.5L EcoBoost® V6
  • 3.5L Powerboost® Full Hybrid V6
  • 3.5L Twin-Turbo High Output EcoBoost® V6 (available on Raptor® only)
  • 5.2L Supercharged V8 (available on Raptor® only)

Engine availability vary depending on model.

Pro Power Onboard is available on XLT and higher models. *

*Max kW ratings vary depending on model.

Yes. A 430 horsepower/570 lb.-ft. of torque* 3.5L PowerBoost™ Full Hybrid V6 engine is available on F-150® XLT, LARIAT®, King Ranch® and Platinum models. Plus, Pro Power Onboard comes standard on all hybrid models.

*Calculated via combined performance of the engine and electric motor(s) with peak battery power. The calculations utilize SAE J1349® engine results and Ford electric motor dyno testing. Your results may vary.

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As Shown Pricing

As Shown $82,995 2024 Ford F-150® Platinum shown in Rapid Red.

Current price for as shown vehicle excludes destination/delivery fee plus government fees and taxes, any finance charges, any dealer processing charge, any electronic filing charge, and any emission testing charge. Does not include A, Z or X Plan price.